The MBA Nobody Teaches.
Not an accredited MBA. A structured, interactive business program built specifically for protocol founders. Everything you need to go from idea to shipped product.
Meet Degen Dave.
Dave quit his Web2 fintech job because "TradFi is ngmi." He's been in crypto since DeFi Summer 2020, survived the bear, and now he's building his first protocol. The problem? He has zero business experience and a mass amount of confidence that will probably age badly.
Dave is your companion through every module. He makes the mistakes so you don't have to. He's also documenting his entire journey on X, because apparently that's what you do when you're trying to become a real founder.
Follow @DegenDaveZLX on XProtocol Design Fundamentals
What problem does your protocol solve? Who is your user? How do you design incentives that don't collapse? Architecture decisions that will haunt you forever.
View ModuleBuilding and Leading a Protocol Team
From solo dev to founder: hiring, compensation, token allocation, team structure, and scaling without breaking everything you built.
View ModuleSecurity from Day One
Threat modeling, security budgets, auditor selection, bug bounties, incident response, and team OpSec. Security as a business function, not a developer task.
View ModuleTokenomics
Decide whether to have a token at all, design utility and supply that survives a bear market, distribute without farmers gutting the price, and avoid the regulatory and reflexivity traps that have ended otherwise solid protocols.
View Module